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Gateway of India

India

Expand your business in a $3 Trillion economy

The Indian Economy

India is a $3 Trillion economy with a population of 1.3B people it is also the world’s largest democracy. India’s accelerated economic growth is led by the middle class population, as their purchasing power increased so has their desire to own international goods. Consumer goods, healthcare, renewable energy, Fintech, Edtech, Beauty, Retail and E-commerce are some of the rapidly growing sectors. According to the IMF, India is less likely to be affected by Inflation and projected to grow its GDP by 5.9% in 2023.

Market Opportunities

With growing educated population and rising incomes, India is welcoming foreign companies and investment with open hands. FDI is 100% permitted through government and automatic routes as India received the highest annual FDI inflows of $84,835 mn in FY 21-22 overtaking last year’s FDI.

Person using mobile

Digitalization

India is thriving to be technological advanced country, with the rise in smartphone and internet users in the last 5 years have paved way for big data, AI, EdTech, FinTech, Softwares, Mobile apps to penetrate a growing market.

City View

Rapid urbanization

Urbanization is one of the biggest contribution to India’s GDP. Top tier cities like Mumbai, New Delhi, Bangalore and Chennai occupy large groups of educated and English speaking population. It is estimated that by 2030, more than 400 million people will be living in cities in India.

Shopping for Earrings

Rising Incomes

India’s the third-largest economy by purchasing power parity. Along with a increase in Net national income, consumer’s interest are peaking in foreign goods and services strongly due to the rise in use of social media apps like Instagram, Facebook and others.

Market Barriers

Despite its growing economy, India poses many challenges for foreign investors and companies to set foot in the country. From structural to behavioral challenges, India can be a complex market to navigate without a well-informed approach.

Sale Season

Price sensitivity

Indian consumers are highly price-sensitive. According to a study, 62% consumers wait for a sale and have a perception of saving money while shopping. However, with “Make in India” campaign, India aims to encourage foreign companies to benefit from the low labor and manufacturing set up costs.

Dance Shooting

Consumer sentiments

India is home to multiple religions and cultural differences due to state system which brings a language barrier problem too. Businesses need to take in account their cultural sentiments in their communication and marketing strategies to appeal to Indian consumers.

Image by Tingey Injury Law Firm

Administrative

As a federal system, power and decision-making are decentralized in India, with differences at the state level in political leadership, quality of governance, regulations, taxation, and labor relations. Businesses need to factor these variations into their national strategies to stay ahead of its competition.

Industries we serve

Consumer Goods

In 2022, urban segment contributed 65% whereas rural India contributed more than 35% to the overall annual FMCG sales.

Technology

The IT industry accounted for 7.4% of India’s GDP in FY22, and it is expected to contribute 10% to India’s GDP by 2025.

Construction

Urban population to contribute 75% of GDP (63% present), and 68 cities will have a population of more than 1 Mn by 2025.

Beauty

The beauty and personal care market is expected to reach $33.33 billion by 2027, growing at a CAGR of 6.32%.

Our Solution

Market Prospection

Administrative compliance, business registration, licensing, market research

Market Strategy

Develop plan and penetration strategy based on Market prospection and client needs

Project Implementation

Business Incorporation: Company registration, Regulatory Permits, Setting up Bank accounts. Indian Partner Search: Agents, Distributors, Branding, Digital Marketing, SEO, Social media

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